Display Lab

Platform-specific safe zone

Facebook Reels Safe Zone Guide for Vertical Creative

Check a Facebook Reels design against a representative action and information overlay before distributing the same creative across Meta placements.

Safe Zone Previewer

Upload an image to preview a centered 9:16 crop with platform safe zones.

Choose how strongly risk areas are highlighted in the analysis preview.

Platforms keep the full 9:16 image but may place buttons, captions, and controls over these regions. The default is 60%. This choice affects only the analysis preview and never changes the clean export.

Clean 9:16 is ready for publishing and contains no overlay. Analysis Preview is a reference copy containing the danger-zone shading, center grid, and cyan safe-zone outline. Both files are created locally; your image is never uploaded.

Upload to preview

Interface context

Designing around Facebook Reels interface areas

Facebook Reels can place engagement controls near the right edge and page, description or audio information across the lower part of the frame. A creative reused from another Meta placement should be reviewed independently because labels, control spacing and the surrounding feed context are not identical.

Top guide8%
Bottom guide10%
Side guide8%

These percentages describe the conservative overlay used by Display Lab, not a permanent platform specification. Interfaces can change by app version, device and account context.

Practical review checklist

  • Protect brand marks and faces from the right-side engagement area.
  • Move offers and disclaimers above the lower information region.
  • Review reused Instagram assets with the Facebook overlay selected.
  • Confirm legibility on a phone without depending on zoom.

Design tip

When one master serves both Instagram and Facebook Reels, design to the more conservative shared area and export a platform-specific variation only when the message needs extra space.